Take inspiration – 3 ways to use a chatbot on your website
)
You have heard about our chatbot, you have read the guides, but you still hesitate over whether it can really help you? Have you tried setting it up but are not sure what it should actually look like?
For a lot of online stores chatbots are unexplored territory, so their potential may not be obvious at first sight. To bring their use closer to you, we picked 3 of our customers who already use a chatbot on their site and for whom it successfully helps raise conversions and improve customer service. See what business value a well set up chatbot can have, take inspiration and stay a step ahead of the competition.
Tip: No time to read the whole article? Try clicking through our chatbot in the corner of the page, where you will quickly and easily learn everything that matters. 😉
FAQ chatbot – it saves time for you and your customers
Every customer is one of a kind. Even so, you know it very well yourself – certain types of questions simply keep repeating. And that is exactly where a chatbot comes in, because it can answer those repetitive questions in a flash. Your visitors have answers available immediately and you can give more time and attention to the customers who need a personal approach.
Chatbot copy is much easier and often faster to edit than the website itself. Thanks to that the bot can always reflect the time of year or the season. Before Christmas, for example, a Christmas chatbot will certainly come in handy. 🎄
You can see a beautiful example of a bot that handles frequent questions automatically on the site of our customer Dokonalá káva.
Chatbot on the Dokonalá káva website
A chatbot as a shopping guide
A clear website is the foundation of every online business. But creating and maintaining one can be quite a challenge. That is why some stores use a chatbot as a guide through their pages.
Through a series of questions the bot finds out what the customer is looking for and, based on the answers, helps them navigate the site and points them to the right product or category. That raises the likelihood that the customer really buys and prevents the decision paralysis that can set in when you offer a lot of similar products.
You can see a great chatbot that helps with choosing goods at our customer Dara bags. And they really put the work in – watch how entertaining and playful a bot can be while it takes customers to the products. 😊
Chatbot on the Dara bags website
A chatbot for winning enquiries or collecting contacts
You do not sell physical goods? You offer services on your site and worry that you will have no way to use a chatbot? You do not have to – the principle stays the same. You can put it to work as a helper for frequent questions, a shopping guide or an assistant for winning enquiries.
Besides telling customers which services you offer, it can also ask them to leave a contact. That gives you the chance to email them later or call them with a quote.
As an example we picked the najsu.photo website. Marki and Michal offer wedding, couple and family photo shoots. Their chatbot introduces the individual services to visitors and collects contact details from people interested in a shoot. 📷